Carbon Footprint and the Future of Consumer Brands

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Venue: Hilton Austin Downtown, Salon G Emily Ewell, Michelle Li, Cristina Mittermeier, Sandra Noonan You've probably been hearing the word carbon footprint a lot in the past year, but you may not yet know what it is and how it applies to our everyday actions. A cup of coffee, an apple, a 5 mile drive, watching TV or attending a virtual meeting - everything we do has an impact (or carbon footprint). Carbon footprint literacy is important because knowing the impact of our everyday actions can help us make better choices for ourselves and the planet. Advocacy for carbon labels, similar to nutrition labels but with carbon emissions data, will grow, and lead to transparency and accountability. This panel is suitable for all audiences. Attendees will learn about carbon footprint, how brands are carbon labeling, and the future of carbon footprint literacy.